TOPCHEFS Recruitment makes the LinkedIn TOP 25 Most Socially Engaged Staffing Agency list
This award – LinkedIn Top 25 – is down to our engagement with our LinkedIn community, and more importantly, their engagement with us. That’s why we would like to give our most sincere appreciation, and thanks, to all of our clients. We also want to give a special thanks to all of those chefs who have connected with us and who have helped us make this list. They are everywhere in the world and we thank them.
Of course it is also important to recognise that being placed among the world’s top engaged recruitment agencies, is also down to how we have exploited Linkedin. It is a great platform and we’ve made heavy use of it.
TOPCHEFS Recruitment wins a place on the “LinkedIn Top 25 Most Socially Engaged Staffing Agencies” in the Europe, Middle East and Africa (EMEA).
For us LinkedIn has served as an extraordinary force multiplier. It’s been a force multiplier for our content, our chef job posts and other chef employment related content. Our success, especially making the LinkedIn Top 25, on this platform represents some very welcome recognition of TOPCHEFS Recruitment social recruiting abilities.
Keeping in touch with Chefs…Everywhere
As a specialist chef recruitment agency, with a focus on hotels, restaurants and gastro pubs, TOPCHEFS Recruitment must be able to communicate with our culinary contacts all over the world.
LinkedIn is an effective platform for doing this. It helps us keep in touch with these chefs throughout the year. By keeping in touch with these chefs we stay top of mind with them too. This is valuable when they are ready to make their next career move and relocate from one kitchen to another. Which agency do you think becomes the first to hear?
How is the LinkedIn Top 25 Most Socially Engaged Staffing Agencies determined?
What is Linkedin’s methodology? LinkedIn take into account the company and employee reach. They also measure engagement, recruiter effectiveness and content marketing power of search & staffing firms on LinkedIn. They do this by investigating thousands of data points, over the past year, for thousands of Search & Staffing companies listed on LinkedIn. LinkedIn collected the data from September 1st 2017 to August 31st 2018.
What are the key areas of success for an agency to feature in the ranking?
The key areas LinkedIn is measuring are:
- Content Marketing
- Social Reach
- Social Engagement
- Social Recruiting
An Agency’s content efforts are measured by members’ engagement with that content. These content points include:
- Company updates
- Sponsored updates
- Influencer and employee posts
- Employee shares
Plus LinkedIn measures member engagement – these are likes, shares, comments, follows and clicks.
Social Reach and Social Engagement
LinkedIn measures an Agency’s presence on LinkedIn through the activity of its members such as:
- Viewing and applying for Jobs
- Following your Company Page
- Researching a Career Page
- Seeing and engaging with company content
How effective an agency’s consultants are at:
- Establishing a professional brand through profile completeness and rich content
- Finding the engaging with the right people
- Building meaningful networks
LinkedIn’s #MostSociallyEngaged companies came from a number of categories. These include Large firms with a global presence, Medium Enterprises in one of three territories and Specialist Boutiques also across the same territory categories.
TOPCHEFS Recruitment won the award in the SPECIALIST BOUTIQUE category (Employee size 0 – 49 employees) within the Europe Middle East and Africa region.
Driving best practice in social recruitment
Finally, LinkedIn hopes that this kind of award drives best practice amongst the staffing agency community to utilise LinkedIn to engage, inform and build talent communities to give the industries they serve access to today’s talented professionals.